Business Requirement

Travel Khazana is a mid-sized travel solution company with tremendous potential for growth. To enable growth at a rapid speed for a mid-sized company, it was important to explore new media and innovative channels to expand network. The company is headed by a young and dynamic management, ready to take on the new-age steps to fill gaps within its operation plans in order to transform itself into an organized business force.

The organization also required a unique corporate identity and positioning in the marketplace. Based on this background, the most cost-effective and result-oriented vehicle identified was 'Internet', the vehicle of the 'New Economy'.

Background | Requirement | Challenge | Solution | Brand/Identity Building | Product/Service