Corporate Brand/Identity Building

Traditionally the travel & tour industry has been using basic symbols and icons to represent various expressions in simplicity. To achieve consistency with this symbolic tradition, the creative team decided to use paper models and icons as the strongest element in the brand identity exercise of Travel Khazana. 3 dimensional models were built and shot by a professional in-house photographer; these models were used to represent the various facets of Travel Khazana.

Background | Requirement | Challenge | Solution | Brand/Identity Building | Product/Service